A Quest For Brand Magic.
Screendragon, a technology partner trusted by the largest marketing operations on the planet, needed a revitalized brand to match the caliber of its people, capabilities, and clientele.
Our team took what makes Screendragon fantastic — the fact that it’s built, managed, and tailored by marketing fanatics for the world’s most demanding marketing professionals — and we flew with it.
Team Dragon.
When you work with Screendragon, you get incredible, future-forward technology and a pack of dragons obsessed with helping you slay marketing challenges. We brought this unbeatable combo to life with a catchy tagline and custom creatures.
A Fierce Ally At Your Side.
Using a combination of design techniques, including Adobe generative AI, we created a wide range of mini-dragons and placed them in work situations. These beasts helped us speak to the many specialized teammates and tech that Screendragon brings to every workday.
An Inspired Visual System.
Practical. Personal. Fun.
Once the brand was established, we extend the new creative platform into an array of assets. We began with delightful email signatures employees can create using a dragon of their choice. We added an engaging PowerPoint template. Screendragon got the new brand going with a brand launch bash at its headquarters in Ireland. And we rebuilt and launched an entirely new WordPress website for Screendragon.